http://us.ricoh-imaging.com/camera-lenses/HD_PENTAX_DA_16-85mm_f3.5-5.6_ED_DC_WR
Whilst I think this lens is nice for APS-C, it comes just too late and the trend has already been over, frankly. And still, I don't like the red ring. It looks just so odd and ugly, no special character of one's own. Red ring means Canon, it's just too symbolic to be overridden! :-(